Apple iPhone
Have you noticed that most people refer to Apple's brand new combo cell phone, iPod, internet browser, and email device as the iPhone. When you have your handy little device out and are flicking through your contact list and casually walk past a pedestrian, it's never just "Oh, you have an iPhone?" Nope. It's always the iPhone. That sociological proof alone stands testament to the fact that this is not just another phone, it is the phone. This three-letter word that is placed infront of iPhone ever so often puts it up on a "pedestal", if you will. It makes this revolutionary product something to be admired, something to be desired, something to wait for, obsess over, and eventually spend $600 on.
Now, mind you, all this hype began even before it came out. Right after Macworld in January, the anticipation mounted and people began "worshipping" the iPhone. Never before had a piece of vaporware[1] drawn so much attention. In the months before its release, the iPhone had a total of over 11,000 articles written about it. Nice free press, eh?
Now, let's get to the serious details. Finally, after six long months of waiting, the iPhone was released on June 29, 2007 at most AT&T and Apple stores across the country. After aproximately 1,000,000 iPhones were sold, (Just a guess. Estimates point to a number above 600k.) a poll was taken among iPhone users. The results indicated that 90% of owners are completely satisfied with their purchase.
The numbers truly do speak for themselves in this case. Thousands of news articles, blog entries, reviews, and speeches about the iPhone have all contributed to its success. However, the main contributor to the leap ahead of the competition that Apple took after the release of this product is the sheer satisfaction of its users. The most successful product launch in history has resulted in...not just another phone, not a new iPod, not simply a mini-computer. It has brought about something much greater. The iPhone.
[1] a product that has not yet been released, usually full specs have not been released either.
This article was originally posted on JeffsBlurbs.com.(C) Copyright JeffsBlurbs.com 2007
Now, mind you, all this hype began even before it came out. Right after Macworld in January, the anticipation mounted and people began "worshipping" the iPhone. Never before had a piece of vaporware[1] drawn so much attention. In the months before its release, the iPhone had a total of over 11,000 articles written about it. Nice free press, eh?
Now, let's get to the serious details. Finally, after six long months of waiting, the iPhone was released on June 29, 2007 at most AT&T and Apple stores across the country. After aproximately 1,000,000 iPhones were sold, (Just a guess. Estimates point to a number above 600k.) a poll was taken among iPhone users. The results indicated that 90% of owners are completely satisfied with their purchase.
The numbers truly do speak for themselves in this case. Thousands of news articles, blog entries, reviews, and speeches about the iPhone have all contributed to its success. However, the main contributor to the leap ahead of the competition that Apple took after the release of this product is the sheer satisfaction of its users. The most successful product launch in history has resulted in...not just another phone, not a new iPod, not simply a mini-computer. It has brought about something much greater. The iPhone.
[1] a product that has not yet been released, usually full specs have not been released either.
This article was originally posted on JeffsBlurbs.com.(C) Copyright JeffsBlurbs.com 2007
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